On May 11th and 12th we had the pleasure of attending the conference "Digital strategy in the museums" which was held in the Museu Nacional d’Art de Catalunya. It was a very fruitful meeting that allowed us to share knowledge with professionals of digital management and to explore different experiences from various museums that have taken place during the vertiginous digital changes that we have undergone in recent years. Things we got right and mistakes we made, best practices, rewarding experiences, and many good examples were the main ingredients of this seminar that left us with many ideas for planning ...
At the end of October the exhibition “Picasso ceramics. Jacqueline’s gift to Barcelona” was presented, an exhibition that commemorates the 30th anniversary of the donation of 41 ceramic pieces from her private collection that Jacqueline gave to the Museu Picasso, Barcelona. Postcard of the ceramics exhibition (more…)
The museum now knows a little more about its visitors after carrying out a one-year museum marketing study and conducting 2,102 situational interviews. The study is based on the following sections: Quality measurement, differentiating between expectations prior to the visit and the quality perceived after the visit. Visitor profile, in order to see the type of people who visit the museum (gender, age, nationality, residence, education and career). Visiting habits, determining the frequency of visits, the reasons, time of stay and the composition of the visiting group. Visitors in the museum rooms (more…)
When our director Pepe Serra said goodbye to the team at the Museu Picasso he told us: ‘We have done ten years’ work in five years.’ What follows is a brief summary of some of the projects carried out during his time as director. · Research and development of exhibitions that contribute knowledge and added value. "Feasting on Paris. Picasso 1900-1907" (2011). Self-Portrait with Palette, Picasso, Paris, 1906 | "Picasso Looks at Degas" (2010). (more…)
Are we, the organisations, adapting ourselves well to the digital environment? Undoubtedly, a lot of progress has been made and there are successful initiatives and notable efforts have been made towards knowing how to live, or survive (?), in the new setting. But are we doing enough? And are we doing it well enough? Digital users. New York. Photo: Conxa Rodà (more…)