Last month I was in Rotterdam to join a program of conferences called Audiences Insight/ Out. The last session organised by Flanders CultuurNet, consist in doing a workshop based in Flanders, in 2003 and 2009 for the leisure participation of Flemish people. Flanders CultuurNet has a team of 8 people who travel throughout Flanders to give personal support to local authorities and to help them in taking a more strategic approach to their culture and leisure communication. This workshop seemed to be a strategic toolkit « view on culture » which allows the user of the toolkit to create an action plan to attract more potential participants in 5 steps, taking into account their tastes, preferences and thresholds.
In the process of sedimenting the contents of the conference a fair number of summaries and reflections, most of them in English, have been appearing in blogs. There is so much to Museums and the Web that each of us can only highlight some of the aspects and links that we find particularly relevant. Allow me to present my selection. At the end you will find links to others. As every year, all of the papers and presentations are accessible online.
Today we will discuss the top 5 and in another post the rest. Read more »
In a relatively short time the museums have entered the Internet, created websites, digitised the collections, and entered the social networks. Do we expect even more movements? some of you may be asking. Well the answer is clearly yes. As society changes so the museums also have to adapt if we want to keep and attract new users, either in person or online.