3rd of March 2010

The Picasso Museum on Twitter @museupicasso

Yes!!!  We have finally joined Twitter, the social network that we needed to complete the first phase of  our Social Media presence, launched in May 2009. Some of you are maybe wondering, but, weren’t you already on Twitter? And others may ask why weren’t you? Or even , why are you now?

I have answers for all these questions (sort of). The first one is a clear No. And there were several  reasons for that. First, to start small and grow from there. We opened this blog and profiles on Facebook, Delicious, Flickr, Youtube and Slideshare. The most time-demanding for us are the blog and Facebook. Twitter is tricky; it may seem that to post a short message now and then is not much time-consuming. Read more »

20th of January 2010

21 images of what happened in 2009 in the Picasso Museum

Looking back over 2009, what can we say we are proud of? Of the number of visitors? Of course that’s important but not more than other aspects, although naturally we value and are very grateful for the number of visitors we receive.

However, what we really are proud of is the fact of promoting the educational programme, of having produced some temporary exhibitions that, as a result of the research, have contributed new knowledge about the works of Picasso, of having renovated the museographic presentation of the series of Las Meninas, of having restored the ceilings of the Palau Aguilar, of the increase in loans of works to international exhibitions, of having started the works of the new building that will accommodate the new services of Knowledge and Research, of having put the collection online, of having renewed the spaces of security with leading-edge technology,  of having increased the acquisitions of the collection of the museum, of having diversified the offer of activities and with a multi-disciplinary vision, of having actively entered in the social networks or 2.0, of having invited international and national experts to collaborate with the museum.

Read more »

21st of December 2009

We’ve finally got the Collection online!!!

After more than two years’ hard work it’s a great pleasure to be able to offer a first online version of the database of the Picasso Museum’s catalogue, with more than two thousand works. Making the collection accessible online was one of the major objectives for 2009.

It is difficult to transmit the muddle of mixed feelings: first of all a high degree of satisfaction (almost emotion!), to finally see tangible results for such an effort put in by the whole team who have collaborated and opened up to the public a thorough knowledge about our collection of the works of Picasso. I will mention just a few of the functionalities that the system presents:

Read more »

16th of November 2009

The Digital Museu Picasso in the World

Two notable activities have recently come along to assist the growth of the Museum’s Internet project. First of all, the Museu Picasso has been invited, for the second year running, to take a place on the International Program Committee of the worldwide conference on Museums & the Web and take part in the evaluation and selection of the proposed papers, forums and workshops. The forthcoming conference will be held in Denver, Colorado, and the committee includes representatives of such prestigious institutions as the Victoria & Albert Museum, the Van Gogh Museum, the Smithsonian American Art Museum, the Walker Art Center and the Museum Studies Programme at John Hopkins University in Baltimore, with the Museu Picasso the only Spanish art centre on the committee. Visit the Museums 2.0 blog for a detailed account of the 2009 conference.

Read more »

30th of October 2009

Making Museums More Accessible

How can we help blind people see art? Is there a way for people with impaired hearing to hear the power of artistic expression? How can we enable a person with a mental disability get the most out of art? In short, how can we improve access to museums and exhibitions for everyone? These and many more issues were the subject of a very intense Conference Day on 26 October, devoted to learning about and discussing the lines of work and the experiences of art museums to become more accessible. The venue: Gaudi’s building, La Pedrera. The speakers and audience: museum professionals and representatives of various disabled people’s associations.

The findings will be presented at the Museums Workshops: Culture and Best Practices. Accessibility and Inclusion to be held in the Museu Marítim de Barcelona from 4 to 6 November. The following is only a summary of some of the presentations.

A lot of us were looking forward to hearing the speaker from the MoMA, and no one was disappointed. Francesca Rosenberg, Director of Community and Access Programs in the Museum of Modern Art’s Department of Education, gave a clear and complete exposition of the many initiatives they are involved in, such as

Read more »

22nd of October 2009

Museums and Social Networks: an Encounter at the Louvre

The recent get-together in Paris as part of the ‘Rencontres Web Musées’, on 16 October, was in the purest spirit of 2.0: informal and participatory and with plenty of substance supplied not only by the panel but by many of the delegates. The setting, the Louvre. The subject: Museums and Web 2.0. The content: let me give you a brief overview, and you can check out the presentations on Slideshare.

I could see that as far as 2.0 is concerned the museums in France are more or less where we are here, just starting to explore and discover the immense possibilities of communication and content generation that the social networks make available to us all, but a few French museums are at the cutting edge: of note here are the 2.0 experiences of the Muséum and the Abattoirs, both in Toulouse - the first science, the second contemporary art - or the Museum of Contemporary Art in Lyon. In Paris itself it seems that the major museums haven’t really got started yet, but museums are already showing a lot of interest, and the very fact of holding the 2.0 encounter at the Louvre is a good sign. I have a hunch that within six months or a year at the outside action on the social networks will have been integrated into most centres’ communication strategy. Their potential is much too good to miss, and the breakneck speed at which they’re expanding means that you can’t just sit there open-mouthed in wonderment if you want to really get on board. It’s not at all about following a trend, it’s about being present wherever the users are, talking to people and exchanging views in a multi-directional way, with communication being not only from the museum to the public, as in the past, but from everyone to the museum and from everyone to everyone.

Read more »

10th of August 2009

Want to join our community? The Museu Picasso in Barcelona welcomes you

Participation on the Internet is now synonymous with 2.0: any company or institution nowadays that wants its Internet project to be participatory will obviously make sure to incorporate the tools that social networks make available. In the same way that virtually no museum today is in any doubt about whether or not it needs a website, a presence on the social networks is a natural addition to the active and activating presence on the Internet.

Museums around the world are slowly but inexorably coming into the fold. Those in the U.S. are doing so with real energy (the Brooklyn, MoMA, Metropolitan or Smithsonian are excellent examples), those in Europe, more cautiously (with the notable exception of the UK, especially the Tate, National Gallery or Victoria & Albert). In this country we are among the more timid, but still there are some interesting upcoming initiatives, such as the Guggenheim Bilbao’s WikiDocentes, the Facebook profiles of the Prado, Reina Sofía and Fundació Miró and Youtube profiles such as the MNACTEC_Museu Ciència i Tècnica de Catalunya).

Read more »

29th of July 2009

A very well-spent morning in Provence: a visit to the exhibition and to Picasso’s Château

Yes, it was a wonderful double visit. First, the exhibition Picasso Cézanne at the Musée Granet in Aix-en-Provence, and then on to the Château de Vauvenargues where Picasso lived from 1959 to 1961 and installed his personal collection and his studio.

Picasso Cézanne brings together a superb collection of works from museums around the world. It seems to me that the show opens up a very interesting debate, because I think it is an excellent example of an exhibition intended to attract what is called ‘the general public’ and perhaps less likely to appeal to the experts. Let me make it quite clear here that I am no expert on Picasso’s work. My field of “expertise” is communication and the Internet. But after two and a half years working at the Museu Picasso in Barcelona, we can perhaps assume that my knowledge of Picasso is a little more extensive than that of the average member of the public, and I think this is explains the two sets of impressions I brought away from my visit to the exhibition Picasso Cézanne.

Read more »

11th of July 2009

5 ideas from “The Museum of the 21st century” talk between Directors of Tate & British

Yesterday in London, Neil MacGregor, director of the British Museum and Nicholas Serota, director of Tate, discussed about the Museum of the 21st Century in front of an audience of 500, at the London School of Economics. The event was coorganized with Thames & Hudson. While the announced podcast is not yet available, here are 5 ideas I’ve chosen from the excerpts publishes in Guardian and in Social media and Comunications:

1. Museum’s future lies on the internet: the relationship between institutions and their audiences would be transformed by the internet. Museums would become more like multimedia organizations.
2. The Museum will address audiences across the world and will be a place where people across the world will have a conversation. Those institutions which take up this notion fastest and furthest will be the ones which have the authority in the future.
3. The future has to be the museum as a publisher and broadcaster: there will be a limited number of people working in galleries, and more effectively working as commissioning editors working on material online.
4. The growing challenge will be to look for online capacity and encourage curatorial teams to work there as much as they do in the galleries.
5. In the past, there has been an imperfect communication between visitors and curators. The possibility for a greater level of communication between curators and visitors is the challenge now.

Read more »