On Thursday June 4th we inviteda group of cultural bloggers and communicators to come to the Museu Picasso to attend a guided visit of the exhibition “Picasso/Dalí. Dalí/Picasso” given by the director, Bernardo Laniado-Romero. Right from the moment of the call, the proposal was received very positively, given that there are very few museums in Barcelona that carry out specific activities for this communication sector , which is becoming more and morerelevant.
The visit to the exhibition took place in a very relaxed way, and the attendees were able to enjoy the galleries between 7.00pm and 9.30pm, a timetable that aims to provide the local visitor with access to the Museum. In this specific temporary exhibition, and given its success with audiences, the opening hours have also been extended till 9:30 pm on Thursday, Friday and Saturday evenings.
Reception in the courtyards of the museum and the start of the guided visit to the galleries of the exhibition
The guided visit carried out by the director allowed the cultural bloggers and communicators to get a deeper insight into the exhibition, the relation between these two great artists of the 20th century, the background to the reason for the museography and the presence of certain works. Furthermore, we invited them to make a live chronicle via Twitter by means of the hashtag #PicassoDalí, an activity that as good digital communicators they took absolutely literally!
Bernardo Laniado-Romero explaining the exhibition “Picasso/Dalí. Dalí/Picasso”
Finally, after taking a very close look at the relation between Picasso and Dalí we started a discussion to exchange impressions about their vision of the museum, and about our activities and the specific actions we could do so as to strengthen the relations with digital communicators. Many interesting proposals came up; we have taken note of all of them and right from that moment we started to work on some of them straightaway.
Subsequent discussion to exchange opinions about the museum
By means of these lines we would like to reiterate once again our gratitude for the excellent way our proposal was received, their involvement with it and the great suggestions they made to us. We are totally convinced that we have found a good way to exchange informations and now that we have started it we must go forwards!
Anna Bru de Sala
Press and Communication
Posts by the bloggers
La convocatoria de bloggers del Museu Picasso, desde dentro (Spanish)
Picasso, Dalí i bloggers (Catalan)
La investigación en museos y desde los museos: Picasso-Dalí/Dalí-Picasso (Spanish)